How To Write A Review For Your Wedding Photographer

What’s one thing we all really love to see but (kinda-sorta) hate to sit down and actually do?
REVIEWS.
Everyone wants to read reviews – thoughts and experiences with a plumber you’re looking to hire, someone to repair your roof, a car dealership, a new restaurant that just opened up. We LOVE reading the encounters other people have with businesses we’re looking to potentially hire.

And the same goes for us wedding photographers.

Future brides and grooms will always look to see what past brides and grooms have to say about their experiences with a wedding photographer that they are considering hiring. After all: it’s a BIG task (trusting someone to capture all the memories of your wedding day) – you wouldn’t just close your eyes and pick someone at random for that monumental job, would you?

If you’ve gotten married recently (whether it was in 2024 or 2014), do the world a favor and write your wedding photographer (and other vendors) a review.

WHY WRITE A REVIEW?

When was the last time you were on Amazon, buying a product that you’ve never bought before, and just blindly purchased it, without at least glancing through the reviews?

Probably never, right?

We strongly rely on the words and recommendations of others. We want to know their thoughts, feelings, and judgement on a product before we buy it. The more 5-star reviews a product gets, the quicker we are to trust that the product will be exactly what we hope for (and the further up the search results the product will appear).

Reviews are the life-blood of a small business. You aren’t just providing the business-owner a little pick-me-up (although, trust me, your words are such an immense encouragement), but you’re proving to other people that this business is legit and will deliver on what they promise.

HOW TO WRITE A REVIEW

Keep It Simple – short & sweet is just fine!
You know what keeps 50% of my couples from writing me a review? The feeling that they need to write a long-winded exposition on their experience with me as their wedding photographer. That’s a monumental, overwhelming task – and it puts so many of my couples into a paralysis.

So, let me remove that thought from your head right now: you don’t have to write a whole book! A few positive sentences about your experience is all it takes. (And if you’re really lost for words, keep reading!)

Share Specifics

Simply start by stating that you hired this photographer for your wedding – you can name the season and the year if you want, and feel free to also toss in what venue you got married at. (See? How easy is that? You’ve already got your first sentence written!)

From there, here are a few questions to consider answering (you don’t have to answer all of them, but these should help you get the ball rolling!)

• What fears did they help alleviate?
• How did they make you feel?
• How was their communication?
• Did they go above & beyond – if so, how?

Copy and Paste

Most likely your wedding photographer has accounts across multiple platforms.

NEWSFLASH: You do NOT have to write fresh reviews across each of those platforms! You can simply copy and paste your review from Google, to Wedding Wire, to The Knot, to Facebook, to Yelp, and to Facebook Groups (anywhere you can find your photographer – copy and paste the review you’ve written!)

It’s typically as simple as typing your photographer’s business name into Google – that should pull up all of their social media and wedding accounts.

Your 5-star reviews not only help future couples’ minds be at ease, but help search engines know that I’m a reputable business (meaning they will show me in more search results).

IS IT TOO LATE?

It is NEVER too late to write a review for your wedding photographer – or any other small business. I’ve had couples write me reviews years after their wedding (and that always just knocks my socks off with joy).

Trust me, I get it! After your wedding day, things get crazy (oh, I know! You think that things will calm down – but no way!) and things like “writing my amazing wedding vendors a review” gets lost at the bottom of a never-ending to-do list. And before you know it, it’s been a whole month, 6 months, a year, three years?!

You might be celebrating your fifth or your tenth wedding anniversary – and as you pull images to write a sappy social media post, the thought will pop into your head: “Oh my gosh, I never told my photographer how much I appreciate these memories!”
And at that point – there’s guilt: you feel bad.
But TRUST ME: if your photographer is still out there shooting weddings (or maybe they’ve shifted gears and are simply shooting portraits or branding or something else entirely) – YOU CAN STILL WRITE THEM A REVIEW! Go find their business in Google or on social media and write them a whole slew of glowing words.

It’s NEVER too late.